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Stay in Place with Equity Release

The largest generation within the Australian population, the so-called Baby Boomers, are rapidly approaching retirement poorly prepared for that stage of their life. Yet this generation can expect to live longer than any generation before them.


They have accumulated inadequate levels of savings, with compulsory superannuation arriving too late to fund an extended retirement.

The good news is that the vast majority of Senior Australians have achieved the "Great Australian Dream" with approximately 80% of them owning their home which, represents close to 70% of total personal wealth for those aged 65yrs and beyond.

It is this Asset Rich but Cash Poor scenario that, when combined with a clear desire to "Stay in Place" rather than "Sell and Move Away", establishes the need for an ethical and efficient equity release market in Australia.